Innovation Playbook

How to leverage ideation to design new products, services, and programs to address the strategic health issues your company has identified. This playbook will help you assess the current state of and potential for healthy business innovation so that your company can turn challenges into actionable solutions.

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What’s in the Guide?


1

Introduction

  • Welcome
  • Why is this Playbook Needed?

5

The Partner Stage

  • Mapping Opportunity
  • Identify Partners
  • Selection Criteria
  • Engagement Framework

2

The Innovation Process

  • Define—Ideate—Partner—Create—Scale
  • How to Use this Playbook

6

Next Steps

  • Plan for Create and Scale
  • Develop an Action Plan
  • Future Consideration

3

The Define Stage

  • Frame
  • Reframe

7

Resources


4

The Ideate Stage

  • Ideate Workshop
  • Socialize Your Results

8

Conclusion

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Innovation Playbook cover

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